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About The Checklist

50+ Factors To Track When Valuing or Exiting Your Company

This list was formulated from using a unique methodology that analyzed over 100 transactions. By understanding these factors, you can assess your readiness for an exit and understand what variables will enhance your value. 

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Get Insights Into A Buyer Perspective

The checklist is used by buyers and investors to understand the value and a risk of a business. Sharing this approach with business owners before going to market ensures they are educated and can obtain the highest value before going to market.

Increase Your Valuation by Reducing Buyer Risk

Businesses with clean operations, strong financials, and clear legal structures command higher multiples. Our checklist shows you where hidden risks exist—and how addressing them can shift you from a discounted offer to a premium acquisition.  Small improvements today lead to massive differences at closing.

Move From Guesswork to Strategic Preparation

Selling your business isn’t about luck—it’s about clarity and preparation. With this checklist, you’ll stop guessing what matters to buyers and start strategically shaping a business that is easier to sell, scales faster, and demands a higher price. Exit on your terms by seeing your business through a buyer’s lens.

Understand What Buyers Look For—Before They Find It

Most business owners wait until due diligence to fix problems—when it’s already too late. This checklist gives you a proactive advantage, revealing the exact factors buyers use to assess risk, value, and exit readiness. Prepare early, fix fast, and take control of your outcome.

Your Successful Exit Starts Here

Unlock the Full Potential of Your Business Sale

Download our Free Sellability Checklist and discover what you can do to maximize your company’s value and sell on your terms.

Meet Your Advisor

Khaled Azar

Khaled Azar is a tech entrepreneur turned M&A advisor with a proven record of building, scaling, and selling businesses. After navigating his own M&A transactions, he now helps entrepreneurs maximize their company's value before exit. Having led multiple deals, Khaled understands the intricacies of the process and what it takes for success. He offers tailored strategies that reflect the true worth of entrepreneurs' work. Through personalized guidance, he ensures business owners are well-prepared and supported throughout the M&A journey.

Founder & M&A Advisor

24 Years of Tech Entrepreneurship